Branded LLC Recalls Kaleidoscope Toy Due to Choking, Laceration Hazards; Offered Exclusively at H-E-B Stores in Texas
Kids’ product recall 15-126. Announced by CPSC on Apr 30, 2015.
- CPSC: stop using it
Watch and the shortlist are kept with a free account, on every device. Your watch list. CPSC’s own notice is on cpsc.gov.
The short answer
Announced by CPSC on Apr 30, 2015. Copied from CPSC on Oct 19, 2026.
- Stop using it what CPSC tells owners to do now (needs attention)
- Refund what’s offered
- About 35,000 units, as CPSC gives them
- None injuries, CPSC’s notice says
Every line below is in CPSC’s own words, with its source beside it.
What’s wrong with it?
The end caps of the kaleidoscope can be removed and expose small parts that can come loose and pose a choking hazard to small children and internal components that pose a risk of laceration.
CPSC, Recalls API. Checked Oct 19, 2026. Updated daily.
What should you do?
Consumers should immediately stop using the recalled kaleidoscopes, take them from children and return the kaleidoscopes to an H-E-B store for a refund of purchase points that can be used for another item.
CPSC, Recalls API. Checked Oct 19, 2026. Updated daily.
- What the company offers to fix a recalled product or vehicle: a repair, a replacement or a refund, as the recall notice says. For a vehicle, dealers make the safety repair free. Follow the notice’s own steps, or contact the company it names. Source: CPSC; NHTSA (49 U.S.C. 30120).: refund.
- How to reach the firm: H-E-Buddy Prize Line at (800) 399-0629 from 10 a.m. to 5 p.m. CT daily or online at www.bybranded.com and click on “HEBuddy Kaleidoscope recall information” for more information.
Which ones are recalled?
This recall involves H-E-Buddy kaleidoscopes. The recalled kaleidoscopes are made of red plastic, about 5 ¾ inches long and 2 inches in diameter and have “H-E-Buddy” on the barrel.
About 35,000 units, as CPSC gives them.
Kaleidoscope.
CPSC, Recalls API. Checked Oct 19, 2026. Updated daily.
CPSC’s photos
CPSC shows 1 photo on its notice. Hearth Record doesn’t copy them; each opens on cpsc.gov.
Who made and sold it?
- Imported by Branded LLC, Sammamish, Wash.
- H-E-B and H-E-B Plus stores in Texas from April 1, 2015 to April 3, 2015 as a prize for accumulated purchase points.
- Made in China, as the notice gives it.
CPSC, Recalls API. Checked Oct 19, 2026. Updated daily.
Was anyone hurt?
None reported.
CPSC, Recalls API. Checked Oct 19, 2026. Updated daily.
What the record doesn’t say
- The notice lists no UPCs, so check the model, the description and the photos.
- The notice lists no model numbers in a field of their own; its description may give them.
- How many have been returned or fixed isn’t in the notice.
Hearth Record wrote these lines.
Sources
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U.S. Consumer Product Safety Commission, Recalls API.
Checked Oct 19, 2026. Updated daily. Public domain (U.S. Government work). CPSC asks to be credited, and that no endorsement be implied.
Recalls of kids’ and home products are from the U.S. Consumer Product Safety Commission (CPSC). CPSC does not endorse Hearth Record. Copied on Oct 19, 2026.