CPSC Warns Consumers to Stop Using LullaBear Choco Bear Infant Support Cushions Immediately Due to Risk of Serious Injury or Death from Suffocation; Violates Mandatory Regulations

The animal-shaped cushions violate the mandatory regulation for https://www.cpsc.gov/Business--Manufacturing/Business-Education/Busines… lang=”EN-US”>infant support cushions because they were marketed and intended for infant sleep and can obstruct an infant’s breathing, posing a serious risk of injury or death from suffocation.

CPSC urges consumers to stop using the LullaBear infant support cushions immediately and dispose of them. Do not sell or give away these hazardous products. Button cell and coin batteries are hazardous. The battery in the remote control should be disposed of or recycled following local hazardous waste procedures.

WASHINGTON, D.C. – The U.S. Consumer Product Safety Commission (CPSC) is warning consumers to stop using the LullaBear™ Choco Bear infant support cushions immediately. The animal-shaped cushions violate the mandatory regulation for infant support cushions because they were marketed and intended for infant sleep and can obstruct an infant’s breathing, posing a serious risk of injury or death from suffocation. In addition, the infant support cushions’ remote control violates the mandatory federal regulations for consumer products containing button cell or coin batteries because the remote’s coin battery can be easily accessed by children, posing a serious risk of an ingestion hazard. The product and its packaging also do not have the required warnings, and no instructions were included with the product. When button cell or coin batteries are swallowed, the ingested batteries can cause serious injuries, internal chemical burns, and death. CPSC issued a Notice of Violation to the manufacturer, Zhejiang Fanzhou Technology Co., Ltd., doing business as Livvewell, of China. Livvewell is unable to offer a remedy to consumers. About 2,700 infant support cushions were sold online at Livvewell.com from June 2025 through January 2026 for between $49 and $100. The product was sold in other styles and colors. Livvewell’s LullaBear infant support cushions were marketed for infant sleep and as a baby sleep companion. The bear-shaped infant support cushions are light yellow and have a face, ears, arms with oversized hands and a white heart on the front. The left hand has a motorized finger with a rechargeable battery that creates rhythmic motion when activated with a gray and black remote control. “CHOCO BEAR” is stitched on the front of the cushion. These products were manufactured in China. CPSC urges consumers to stop using the LullaBear infant support cushions immediately and dispose of them. Do not sell or give away these hazardous products. Button cell and coin batteries are hazardous. The battery in the remote control should be disposed of or recycled following local hazardous waste procedures. Report any incidents involving injury or product defect to CPSC at www.SaferProducts.gov.

About 2,700 units, as CPSC gives them.

LullaBear™ Choco Bear infant support cushions.